Located at the base of the Philadelphia Museum of Art’s iconic 72 steps, adjacent to the Rocky statue, the Parkway Visitor Center is visitors’ first stop for maps and information, tickets to attractions, museums, and tours, Philadelphia souvenirs, and exclusive Rocky apparel and memorabilia from the Sly Stallone Shop - the Rocky star's eponymous brand.

The Parkway Visitor Center and Rocky Shop opened in 2023 in partnership with Philadelphia Parks & Recreation, The Sly Stallone Shop, Visit Philadelphia, and the Philadelphia Convention and Visitors Bureau.

Not in Philly yet? Check out The Sly Stallone Shop online!

Get 20% off tickets to the Philadelphia Museum of Art when you purchase at the Parkway Visitor Center & Rocky Shop!